The BIG3 announced that they have signed a deal with Fox Sports for broadcasting rights of the league’s games. Read more and watch the clip from the official announcement after the jump.
It was announced today that FOX Sports landed broadcast rights to the BIG3, the highly anticipated professional 3-on-3, half-court basketball league launching June 25 at Barclays Center in Brooklyn, N.Y. BIG3 Founder Ice Cube and President & Commissioner Roger Mason Jr. made the official announcement this morning on FS1’s SKIP & SHANNON: UNDISPUTED. The first BIG3 show airs Monday, June 26 (8:00 PM ET) on FS1.
“This is a big day for the BIG3,” Ice Cube said on UNDISPUTED. “We are very excited … we’ve been waiting for this day. It’s extremely exciting to be here with FOX Sports. They definitely see the picture and see the great things we are trying to do.”
The eight-team, first-year league tips off with four games on June 25 at the Barclays Center. Teams travel to 10 different cities throughout the season, playing all games back-to-back each Sunday in the same venue. FOX Sports presents games the following night in primetime. The league championship airs Saturday, Aug. 26 live on the FOX broadcast network.
“This is an ideal fit for FS1,” said Charlie Dixon, FOX Sports EVP of Content/Original Programming. “It will be appointment viewing for any basketball fan, showcasing star-power, fiery personalities and classic matchups on the court.”